by Tracy | Oct 11, 2024 | Business, News
Seasonal dips in income can be highly challenging when you’re a small business. But there are proactive ways to predict, plan for and overcome these dips in revenue. The key to dealing with seasonal dips is to know when they’re most likely to occur, and to have...
by Tracy | Oct 11, 2024 | Business, News
Is your business model as solid and future-proof as you think it is? Small businesses face a number of challenges in 2024, with the business environment, globalisation, technological change, and difficult economic conditions all playing a part. However, with...
by Tracy | Jul 8, 2024 | Business, News
How should I be pricing my product or service? We’ve all heard the stories about the person that worked in the retail store, misheard an instruction from the owner about pricing a clearance product, mistakenly priced it double and sold them all in a day. Pricing...
by Tracy | Jul 4, 2024 | Business, News
What makes my product or service attractive – my Value Proposition? Borrowing from the world of advertising, Rosser Reeves of US agency Ted Bates was the first to coin the single minded proposition phrase in his book Reality In Advertising back in 1961. He...
by Tracy | Jun 14, 2024 | Business, News
When you’re starting out as a small business owner, the temptation is to go DIY with your accounting. Hiring a professional accountant or tax adviser costs money and that’s an overhead that you can remove by doing all the financial management yourself, right? But is...
by Tracy | May 30, 2024 | News, Tax
Budget 2024 is here, and it’s packed with tax relief measures to help you keep more of what you earn. If you have children, you’ll see an average benefit of $78 per fortnight. In total, around 1.9 million households will benefit by $60 per fortnight on...
